[Full-Time] Paid Media Specialist (Meta, Instagram, LinkedIn & TikTok)

Full time

About the role

We are hiring a Paid Media Specialist to own paid social strategy and execution across Meta (Facebook & Instagram), LinkedIn, and TikTok, from media planning and ad setup through optimisation, reporting, and dashboards.

Job details

• Employment type: Full-time

• Location: Kota Damansara or Singapore

Eligibility: Singapore Citizen, Singapore PR, or Malaysian only. Do not apply if you do not qualify.

• Experience: 3–5 years in media buying, digital ad strategy, and campaign execution across Meta/Instagram, LinkedIn, and TikTok.

Key Responsibilities

• Develop and propose media strategy, audience segmentation, budgets, campaign timelines, and monthly content boosts across Meta/Instagram, LinkedIn, and TikTok.

• Configure ads, build target audiences, and execute campaigns across all three platforms.

• Test and optimise creative formats, audiences, placements, messaging, and spend for ROI.

• Extract organic and boosted statistics and deliver monthly reports covering spend, reach, impressions, engagement, CTR, link clicks, and engagement rate.

• Compare pre/post-campaign and organic/paid results; maintain a performance dashboard.

Requirements & Qualifications

• Minimum 3 to 5 years of proven experience in media buying, digital ad strategy, and campaign execution.

• Strong hands-on experience with Meta Ads Manager (Facebook & Instagram), LinkedIn Campaign Manager, and TikTok Ads Manager.

• Ability to manage budgets, optimise for ROI, analyse data, maintain dashboards, and communicate strategies and performance reports.

How to apply

Apply via Vicinity Careers / careers.vicinity.sg or the application flow on this posting.

Complete your application

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Answer these questions to complete the application:

How many years of hands-on media buying experience do you have across Meta/Instagram, LinkedIn, and TikTok?
Expected monthly salary (SGD)
Notice period
Tell us about yourself
What AI tools do you use, and how do you use them? How does it help with your paid media workflow?
Are you a Singapore Citizen, Singapore PR, or Malaysian? Please note: Singapore office accepts Singapore Citizens / PR; Malaysia office accepts Malaysians. Do not apply if you do not qualify.
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